TEAM RUBICON AND THE VETERAN’S COALITION FOR VACCINATION
PEOPLE WERE HESITANT TO GET THE VACCINE DURING COVID. SO, WE NEEDED TO SHOW THEM HOW IMPORTANT IT IS TO “TAKE THE JAB”. WE WERE TRULY AT WAR WITH COVID, SO WE WORKED TO INPIRE PEOPLE BY HARKENING BACK TO THE OLD '“CALL TO ARMS” MESSAGING USED WHEN THE U.S. WAS IN WW2.
